Lisa leads content strategy at the firm with a focus on lead generation, lead nurturing, thought leadership and brand awareness.
Lisa is the content marketing manager at Kaufman Rossin, where she leads content strategy with a focus on lead generation, lead nurturing, thought leadership and brand awareness.
Lisa joined the firm in 2012 and has more than 13 years of progressive experience in marketing, communications and journalism. Her areas of expertise include:
- Marketing strategy
- Digital marketing
- Public relations
- Corporate websites
- Non-profit websites
- Marketing automation
- Social media
Her skills include writing, editing, strategic planning, project management and developing targeted B2B and B2C content for various industries, audiences and channels. In addition, she has provided marketing consulting services to firm clients and non-profits.
She holds a B.S. in Communications from Florida International University.
Lisa formerly served as a board member and marketing chair of the Bakehouse Art Complex, a non-profit visual arts and education institution in Miami’s Wynwood Arts District.
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